On the way into town yesterday I was walking behind a big burly shaven-headed guy who was with a little mousey, pecky-looking girl. His sweatshirt read “On Stud Duty”, which bemused me somewhat. I’d almost got used to the “fancy a fcuk?” type of t-shirts which, while being a long way from any good, at least require the teeniest weeniest bit of brain power to notice that it doesn’t actually say a rude word, but instead refers to a well-known british ‘fashion’ store. Is it Burton? I can’t remember…
Fcuk suffers from the same problem that greeting-card manufacturers and bumper-sticker makers do: The idea is to do something individually expressive, preferably in a witty and novel way, and to do this in mass-produced form. What you end up with is “When God made men, SHE was only joking!!!!!!!” - i.e. what starts off as a potentially subtle joke needs bolstering (in this case with bold and with exclamation marks) so that you’re sure the browsing customer has got it.
A guy in the pub last night had “I’d fcuk me” across his chest. Sigh.
In one of those 50-quid-for-a-trackie-top-like-you-paid-5-quid-for-in-1992 shops I saw a sweatshirt with the slogan “SEX SELLS”. I quite liked that: you couldn’t tell whether it was protesting or celebrating it, and raised the question: how does he know? Below the fold however, was the tagline “…and I’m a top seller!”. Sigh.
I’ve half a mind to start a cafepress shop with a bnch of slogans like Stu’s excellent “Common as mcuk”…
- stupid ccok
- slogans scuk
- rbubish in bed
- no fuccing klue
- thick as a brcik